Serena Williams will serve up original content after signing a first-look production deal with Amazon Studios to create scripted and unscripted television projects.
“I’m very excited to be partnering with Amazon Studios – they are developing some of the most inspiring and important content for a global audience,” Williams said in a statement Tuesday. “I have a lot of stories I’m eager to tell, including a continuation of my own, and I look forward to sharing those with the world.”
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Up first from the 23-time Grand Slam tennis champion will be an untitled docuseries that follows her life on and off the court.
“We’re incredibly excited to share her journey in this new series, and to work with her to create new original content for our Prime Video customers worldwide,” said Jennifer Salke, head of Amazon Studios.
The series is currently filming and is produced by Plum Pictures, Goalhanger Films and Amazon Studios, and executive produced by Williams, Patrick Mouratoglou, Stuart Cabb, and Tony Pastor.
No release date has been announced for the untitled Amazon Prime Video docuseries.
This is the latest business deal for the professional athlete turned-mogul. She previously launched her S by Serena clothing line and in 2014 started a venture capital arm, Serena Ventures.
She also supports a number of philanthropic causes, including the Yetunde Price Resource Center in Compton, Calif. The organization, which launched in 2018, honors the life and memory of Williams’ oldest sister, by guiding people affected by trauma to necessary resources.
In 2018, Williams was the subject of HBO’s documentary series Being Serena.
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